Universomarketing.it - Digital marketing Sardegna

privacy policy


This section contains information on the management methods of the Universomarketing.it site with reference to the processing of user data on the site itself. This information is also valid for the purposes of Article 13 of EU Regulation 2016/679, relating to the protection of individuals with regard to the processing of personal data as well as the free circulation of such data, for those who interact with Universomarketing. it and can be reached at the address corresponding to the home page: www.universomarketing.it
The information is provided only for Universomarketing.it and not for other websites that may be consulted by the user through any links contained therein. The purpose of this document is to provide information on the methods, timing and nature of the information that the data controllers must provide to users when connecting to the web pages of Universomarketing.it, regardless of the purpose of the connection itself, according to Italian law. and European. The information may undergo changes due to the introduction of new regulations in this regard, therefore the user is invited to periodically check this page. If the user is under the age of 14, pursuant to Article 8, c.1 EU Regulation 2016/679, and Article 2 – Quinquies of Legislative Decree 196/2003, as amended by Legislative Decree 181/18, will have to legitimize his consent through the authorization of his parents or guardian.


Data owner
The data controller is the natural or legal person, public authority, service or other body which, individually or together with others, determines the purposes and means of the processing of personal data. It also deals with security profiles. With regard to this website, the data controller is: Dr. Alessandra Usai, for any clarification or exercise of the user’s rights, I can contact him at the following email address: info@universomarketing.it

Responsible for data processing
The data controller is the natural or legal person, public authority, service or other body that processes personal data on behalf of the data controller. Pursuant to Article 28 of EU Regulation no. 2016/679, upon the appointment of the data owner, the data processing manager of the Universomarketing.it site is: Dr. Alessandra Usai

Place of data processing
The processing of data generated by the use of Universomarketing.it takes place at Loc. Padrija snc – 07040 Codrongianos (SS). In case of necessity, the data connected to the newsletter service can be processed by the person in charge of the treatment or by subjects appointed by him for this purpose at the relative headquarters.

Types of cookies
The Universomarketing.it site uses cookies to make the user’s browsing experience easier and more intuitive: Cookies are small text strings used to store some information that may concern the user, his preferences I have the access device to internet (computer, tablet or mobile phone) and are mainly used to adapt the operation of the site to the user’s expectations, offering a more personalized browsing experience and memorizing the choices made previously. A cookie consists of a reduced set of data transferred to the user’s browser from a web server and can only be read by the server that made the transfer. It is not executable code and does not transmit viruses. Cookies do not record any personal information and any identifiable data will not be stored. If you wish, you can prevent the saving of some or all cookies. However, in this case, the use of the site and the services offered could be compromised. To proceed without changing the options relating to cookies, simply continue browsing.
The following are the types of cookies that the site uses:

Technical cookies
There are numerous technologies used to store information on the user’s computer, which are then collected by the sites. Among these the best known and used is that of HTML cookies. They are used for navigation to facilitate access and use of the site by the user. They are necessary for the transmission of communications on the electronic network or for the supplier to provide the service requested by the customer. The settings to manage or disable cookies may vary depending on the Internet browser used. In any case, the user can manage or request the general deactivation or deletion of cookies by changing the settings of their Internet browser. This deactivation may slow down or prevent access to some parts of the site. The use of technical cookies for the safe and efficient use of the site. The cookies that are inserted in the browser and retransmitted through Google Analytics or through the blogger statistics service or similar are technical only if used for the purpose of optimizing the site directly by the owner of the site, who can collect information in aggregate form on the number of users. and how they visit the site. Under these conditions, the same rules apply to analytics cookies, in terms of information and consent, provided for technical cookies. From the point of view of duration, temporary session cookies can be distinguished which are automatically deleted at the end of the browsing session and are used to identify the user and therefore avoid login to each page visited and the permanent ones that remain active on the PC until expiration. or cancellation by the user. They are not stored permanently but only for the duration of the navigation until the browser is closed and disappear when the browser is closed. Their use is strictly limited to the transmission of session identifiers consisting of random numbers generated by the server necessary to allow safe and efficient exploration of the site.

Third-parties cookies 
In relation to the origin, we distinguish the cookies sent to the browser directly from the site you are visiting and those of third parties sent to the computer from other sites and not from the one you are visiting. Permanent cookies are often third party cookies. Most third-party cookies consist of tracking cookies used to identify online behavior, understand interests and then customize advertising proposals for users. Third-party analytical cookies may be installed. They are sent from the domains of the aforementioned third parties external to the site. Third-party analytical cookies are used to detect information on user behavior on Universomarketing.it. The survey takes place anonymously, in order to monitor performance and improve the usability of the site. Third-party profiling cookies are used to create profiles relating to users, in order to propose advertising messages in line with the choices made by the users themselves. The use of these cookies is governed by the rules established by the third parties themselves, therefore, users are invited to read the privacy policies and instructions for managing or disabling the cookies published on the relevant web pages.

Profiling cookies

Profiling cookies are those designed to create user profiles used in order to send advertising messages in line with the preferences expressed and by the same in the context of surfing the net. When these types of cookies are used, the user must give explicit consent. Article 22 of EU Regulation 2016/679 and Article 122 of the Data Protection Code will apply.

Data processing methods
Like all websites, this site also makes use of log files in which information collected in an automated manner is stored during user visits. The information collected could be the following:
– Internet protocol address (IP)
– type of browser and device parameters used to connect to the site;
– name of the internet service provider (ISP);
– date and time of visit;
– web page of origin of the visitor (referral) and exit;
– possibly the number of clicks.
The aforementioned information is processed in an automated form and collected in an exclusively aggregated form in order to verify the correct functioning of the site, and for security reasons. This information will be treated on the basis of the legitimate interests of the owner. For security purposes (spam filters, firewalls, virus detection), the automatically recorded data may possibly also include personal data such as the IP address, which could be used, in accordance with applicable laws, in order to block attempts to damage the site itself or to cause damage to other users, or in any case harmful activities or constituting a crime. These data are never used for the identification or profiling of the user, but only for the purpose of protecting the site and its users, such information will be treated on the basis of the legitimate interests of the owner. If the site allows the insertion of comments, or in the case of specific services requested by the user, including the possibility to send attachments or use the contact form to submit requests via email, the site automatically detects and records some identification data of the user, including the email address. These data are voluntarily and knowingly provided by the user at the time of the request for the provision of the service, exempting this site from any responsibility for any violations of the laws. By inserting a comment or other information, the user expressly accepts the privacy policy, and in particular agrees that the contents inserted are freely disseminated to third parties. The data received will be used exclusively for the provision of the requested service and only for the time necessary for the provision of the service. The information that users of the site will deem to make public through the services and tools made available to them, are provided by the user knowingly and voluntarily: it is up to the user to verify that they have permission to enter personal data of third parties or contents protected by national and international regulations.

Purposes of data processing
The data collected by the site during its operation are used exclusively for the purposes indicated above and for the following purposes:
– safety
– marketing
– advertising
The data will be kept for the period strictly necessary to achieve the aforementioned purpose and in any case for a period not exceeding 2 years. The data used for security purposes (blocking attempts to damage the site) are kept for the time strictly necessary to achieve the purpose previously indicated.

Data provided bu the user
As indicated above, the optional, explicit and voluntary sending of e-mails to the addresses indicated on this site entails the subsequent acquisition of the sender’s address, necessary to respond to requests, as well as any other personal data included in the message. Health data and, in general, special categories of personal data referred to in article 9 of the GDPR (sensitive, biometric, genetic and criminal) will never be requested. Specific summary information will be progressively reported or displayed on the pages of the site set up for particular services on request.

Support in browser configuration

The user can also manage cookies through the settings of his browser. However, deleting the cookies from the browser could remove the preferences set for the site. For further information and support, you can also visit the specific help page of the web browser you are using (the list below may vary, in case of malfunctioning of the links please refer to the FAQ section of the browser used. ):
– Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
– Firefox: https://support.mozilla.org/en-us/kb/enable-and-disable-cookies-website-preferences
– Safari: http://www.apple.com/legal/privacy/it/
– Chrome: https://support.google.com/accounts/answer/61416?hl=it
– Opera: https://help.opera.com/en/latest/security-and-privacy/

Social network plugin
This site may also incorporate plugins and / or buttons for social networks, in order to allow easy sharing of content on your favorite social networks. These plugins are programmed so as not to set any cookies when accessing the page, to safeguard the privacy of users. Eventually cookies are set, if so provided by social networks, only when the user makes effective and voluntary use of the plugin. Please note that if the user browses being logged into the social network then he has already consented to the use of cookies through this site at the time of registration to the social network. The collection and use of the information obtained by means of the plugin are governed by the respective privacy policies of the social networks, to which please refer (the list below may vary, in case of malfunction of the links please do refer to the FAQ section of the social network used):
– Facebook: https://www.facebook.com/help/cookies
– Twitter: https://support.twitter.com/articles/20170519-uso-dei-cookie-e-di-altre-tecnologie-simili-da-parte-di-twitter
– Google+: http://www.google.com/policies/technologies/cookies
– Pinterest: https://about.pinterest.com/it/privacy-policy
– LinkedIn: https://www.linkedin.com/legal/cookie-policy


Article 13, c. 2 of EU Regulation 2016/679 lists the user’s rights.
The Universomarketing.it site therefore intends to inform the user about the existence of the user’s rights, based on the following articles of EU Regulation 2016/679:
a) based on article 15, the right of the interested party to ask the holder for access to personal data, based on article 16 the possibility of rectifying the data provided, based on article 18 the possibility of integrating or limit the processing that concerns him, or to oppose, for legitimate reasons, their processing based on article 21, in addition to the right to data portability based on article 20 of the EU Regulation;
b) the right to request cancellation based on article 17, transformation into anonymous form or blocking of data processed in violation of the law, including those that do not need to be kept for the purposes for which the data are been collected or subsequently processed.
c) the right to obtain the attestation that the updating, rectification, data integration, cancellation, data blocking, transformation operations have been brought to the attention, also as regards their content, of those to whom the data have been communicated or disseminated, except in the case in which this fulfillment proves impossible or involves the use of means manifestly disproportionate to the protected right.
Requests can be addressed to the data controller, without formalities or, alternatively, using the model provided by the guarantor for the protection of personal data, or by sending an email to: info@universomarketing.it
If the processing is based on article 6, paragraph 1, letter a – express consent to use – or on article 9, paragraph 2, letter a – express consent to the use of genetic, biometric, health-related data, which reveal religious or philosophical beliefs or trade union membership, revealing racial or ethnic origin, political opinions – the user has the right to withdraw consent at any time without prejudice to the lawfulness of the processing based on the consent given prior to the revocation. Likewise, in case of violation of the law, the user has the right to lodge a complaint with the guarantor for the protection of personal data, as the authority responsible for monitoring the processing in the Italian State. For a more in-depth examination of the rights that belong to it, see articles 15-22 of EU Regulation 2016/679.

Without the need for an express, the owner may communicate the user’s data for the aforementioned purposes to supervisory bodies, judicial authorities, insurance companies, as well as to those subjects to whom the communication is mandatory by law for the fulfillment of said purposes. These subjects will process the data in their capacity as independent data controllers. The data will not be disclosed to any category of recipients, nor will it be disseminated in any way. Personal data will not be transferred to a third country or to an international organization. Personal data may be provided to third parties if this is necessary for the provision of a specific service requested by the user (eg management of comments), or for the execution of security checks or site optimization. In any case, the personal data collected from the site will never be provided to third parties, for any reason other than what is reported in this document, unless it is a legitimate request by the judicial authority and only in the cases provided for by law.

The owner notifies the Guarantor of the processing of personal data which he intends to proceed, only if the processing concerns:
– genetic, biometric data or data indicating the geographic location of people or objects via an electronic communications network;
– data suitable for revealing the state of health and sexual life, processed for the purposes of assisted procreation, provision of health services electronically relating to databases or the supply of goods, epidemiological investigations, detection of mental, infectious and diffusive diseases , seropositivity, organ and tissue transplantation and monitoring of health expenditure;
– data suitable for revealing sexual life or the psychic sphere, processed by associations, bodies and non-profit organizations, even if not recognized, of a political, philosophical, religious or trade union nature;
– data processed with the aid of electronic tools aimed at defining the profile or personality of the interested party or to analyze consumption habits and choices or to monitor the use of electronic communication services with the exclusion of technically indispensable treatments to provide the services the same to users;
– sensitive data recorded in databases for the purpose of selecting personnel on behalf of third parties as well as sensitive data used for opinion polls, market research and other sample research;
– data recorded in specific databases managed with electronic tools and relating to the risk on economic solvency, the financial situation, the correct fulfillment of obligations, illegal or fraudulent behavior.

This site user data in a lawful and correct manner, adopting the appropriate security measures to prevent unauthorized access, disclosure, modification or unauthorized destruction of data. The processing is carried out using IT and / or telematic tools, with organizational methods and with logic strictly related to the purposes indicated. In addition to the owner, in some cases, categories of employees involved in the organization of the site (administrative, commercial, marketing, legal, system administrators) or external subjects (such as third party technical service providers, postal couriers) may have access to the data. hosting providers, IT companies, communication agencies).

This document, which constitutes the privacy policy of this site, is published at: www.universomarketing.it/privacy and may be subject to changes or updates. In the case of significant changes and updates, these will be reported with specific notifications to users. Previous versions of the document will still be available on this page. The document was updated on 05/01/2021 to comply with the relevant regulatory provisions, and in particular in compliance with EU Regulation 2016/679.